Tomy

Tomy is one of the UK’s largest and most trusted nursery and toy brands, producing toys for infants, pre-schoolers, and children for over 20 years. Tomy successfully operates across multiple brands including, Britains, Bumbo, Chugginton, Lamaze, Pokemon, Winnie the Pooh as well as a full range of arts and crafts products.

Website: http://www.tomy.co.uk

Industry: Consumer Goods

The Brief

The company needed to enable its sales teams to be able to visually promote its new range of Britain’s Big Farm toys to distributors and at trade shows.

How did Excite Help?

Using a series of props, Excite created a farmyard-themed play environment in the studio, and two child actors played with the toys both naturally and in a directed manner.  The resulting video showcases the product range being used by the intended market. Excite have since produced other video and photography work on behalf of Tomy.

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